Image Making of the Letterforms: Inspiration from Indian Image making for Font design

ICORD 11: Proceedings of the 3rd International Conference on Research into Design Engineering, Bangalore, India, 10.-12.01.2011

Year: 2011
Editor: Chakrabarti, A.
Author: Bokil, Prasad; Ranade, Shilpa
Section: Design Aesthetics, Semiotics, Semantics
Page(s): 826-833


Design field, being interdisciplinary in nature, has some roots in ‘art practices’. Study of the medieval Indian art and crafts through the design perspective may open lot more opportunities to relocate the design practice in Indian context.This work can be described as cross-pollination between Indian image making tradition and Typeface design, where the first is providing a structural tool for the experimentation in the other. This paper is divided in two parts. The first part presents a need for new approach in Devanagari type face design. Second part is the
experimentation in font design based on Image making process in Indian tradition. The experiment generated a new font in which a spine for each letterform is designed based on a combination of regular horizontal grid and newly introduced angular grid

Keywords: Indian aesthetics, Typeface design, Image making, Art and design


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