Creative Processes in Groups – Relating Communication, Cognitive Processes and Solution Ideas

DS 73-1 Proceedings of the 2nd International Conference on Design Creativity Volume 1

Year: 2012
Editor: Duffy, A.; Nagai, Y.; Taura, T.
Author: Farzaneh, H. H.; Kaiser, M. K.; Lindemann, U.
Section: Cognition I
Page(s): 13-22


In technical product development group creativity sessions are performed to develop new and unobvious solution ideas. Different factors, e.g. creativity methods, influence the creative process and consequently the created solution ideas. The analysis of the communication within the group in addition to the evaluation of the solution ideas provides a deeper understanding of the impact of these influencing factors. In this work, we develop an approach to analyse the communication process in group creativity sessions. We relate communication elements to cognitive effects such as production blocking known from psychology research. This approach allows for the detailed analysis of the development of solution ideas – from their emergence to their documentation or rejection.

Keywords: creative process, solution search, communication


Please sign in to your account

This site uses cookies and other tracking technologies to assist with navigation and your ability to provide feedback, analyse your use of our products and services, assist with our promotional and marketing efforts, and provide content from third parties. Privacy Policy.